Scion

Toyota branched out to create the Scion as a way of addressing needs of the younger car buyer. Owning a Scion is a way for an individual to separate himself from the conservative, establishment image of Toyota while feeling he has made a quality purchase. Scion allows its owners to "personalize" their Scion xB by ordering an Exterior Ground Effects Kit which includes a front air dam, rocker panel extensions, and a chrome exhaust extension to be installed at the dealership or authorized shop.
Scion has the sports coupe segment covered with its tC 2-door, with a respectable 2.4 liter engine that rips up the asphalt with 160 hp. Personalize your tC with over 35 optional features including iPod controls mounted in the steering wheel. We think it was generous of Scion to offer on the Scion tC, a standard Panoramic moonroof - Ah-Oooo.
Rounding out the available product line is the Scion xA, a well-built, quiet-running, gas-sipping, sedan. The xA may not have the street creds of the xB or tC, but it is still a nice looking machine, and it gets 32mpg city, 38mpg highway. Toyota believes it has addressed some of the desires of gen x and y with its Scion line of cars. Judging by the number of Scions we see on the street these days, one believes Toyota got it right.